logo
loading
Bold
The Planning Academy

WHAT IS THE PLANNING ACADEMY?

Daniel Marks is a leader in advertising recruitment and we are keen to help our clients develop and nurture the next generation of strategic thinkers. We are looking for diverse and talented people from a range of backgrounds and educational levels, who are not afraid to challenge themselves and lend their unique vision to some of the most exciting agencies in London.

Successful applicants will receive mentoring, support and a potential permanent job opportunity as a Junior Planner at a leading Creative Agency in London.

Applicants may be recent graduates, junior account handlers or simply have an inquisitive and curious mind looking for a career of influence.

...Read more about why we set up the academy

"We recognise that currently it is incredibly hard for young planners to get a start in the industry. The Daniel Marks Planning Academy represents a unique opportunity to get your foot through the door at some of the best agencies in the world."

Daniel Matthews - CEO Daniel Marks

THE BRIEF

Daniel Marks is a leader in advertising recruitment and we are keen to help our clients develop and nurture the next generation of strategic thinkers. We are looking for diverse and talented people from a range of backgrounds and educational levels, who are not afraid to challenge themselves and lend their unique vision to some of the most exciting agencies in London.

  • The Brief

    ‘How would you form a strategy to position Guinness to a female market?’

  • What we are looking for

    We’re looking for strategic thought, brand intelligence, creative strategy and a succinct, well thought out idea. You need to target Guinness to a market where it is commonly associated as an occasional drink which is often consumed in the autumn and winter months, in relation to certain sporting events such as rugby and annual calendar events such as St Patricks Day, by a predominantly male audience.

  • How to Apply

    Simply e-mail your entry to PlanningAcademy@DanielMarks.com

    Each submission must include the following three elements:

    A Summary
    What is the succinct insight? No more than 100 words.

    Your Creative Brief
    To include the insight and inspiration. No more than 800 words plus imagery.

    Supporting Documents
    This can include surveys, charts, data, analytics or supporting evidence. A maximum of 3 documents in total.

THE JUDGING

The Planning and Strategy team at Daniel Marks will review all entries and select the Finalists to have their submissions reviewed by a panel of Judges. The Judges will include Chief Strategy Officers and Heads of Planning from the world’s leading Creative Agencies and held over a Roundtable event in the Daniel Marks West-End London offices.

Upcoming key dates:

8th May 2018 - Entry Application Open

8th September 2018 - Application Deadline for Submissions

20th September 2018 - Roundtable Judging Event at the Daniel Marks London offices

THE FINALISTS AND WINNERS

All finalists will receive the following benefits to launch their career in Planning and Strategy:

  1. Career Support
    Including interview tips and advice, insight on agencies and how to make an impact with Heads of Planning and Chief Strategy Officers from the team at Daniel Marks.
  2. Mentorship and Development
    Applicants showing promise will be personally mentored by the world’s leading Heads of Planning and Chief Strategy Officers.
  3. The opportunity of a career
    After Judging the agencies will be able to contact and meet all finalists with the view to providing support and mentorship, paid Internship work or even a full time permanent position as a Junior Planner up to £25,000 basic salary.
  4. Recognition - Strategic Star Award
    The Judges will also select an ultimate winner of the academy, who will receive the coveted ‘Strategic Star’ Award.

Our sole aim is to lend a helping hand to assist in a widely recognised industry issue and to launch the careers for a number of Junior Planners to then move up the Strategy career ladder.

The Strategic Star

On top of the great benefits that all Finalists will receive, Daniel Marks will also be announcing a winner of the ‘Strategic Star’ Award. A prestigious prize awarded for the best submission, judged by Chief Strategy Officers and Heads of Planning from the worlds’ leading Creative Agencies.

  • Winner TBC
Strategic Star Award

How to Apply

To enter the competition please submit your ideas via email to: